A sudden outbreak has left most of China's industries in a semi-closed state, and experts cannot say when the epidemic will end. Because the world is exploding, even if our country can fully control it, in today's globalization, China can never be alone.
The professional audio industry is in the upper reaches of the entertainment industry, and this epidemic has hit the entertainment industry hard, but the epidemic also left us time to think, and I think we should all think about the future direction of this industry.
Thinking 1: Can the audio industry continue to work or is it worth continuing to work?
The result of my thinking is that I can continue to do it, but I must change the previous method. If there is no new way to do it, don't do it. I personally think that continuing to do it according to the old thinking is no longer a question of development, but a question of survival.
Thinking 2: Since the previous thinking did not work, how should we change the previous method?
For a long time, each of our enterprises has continued to this day in various ways, but in summary, it is nothing more than earning product differentials and providing various supporting services to earn differentials. Simply summed up as everything revolves around selling goods. So we need to change our thinking from focusing on selling goods to studying buyers.
Thinking three: audio industry in addition to a few large companies, the vast majority of small companies how to develop?
My answer is joint. First of all, the reason why big companies are big is that they have absolute resources, such as brands, fields, channels, etc. Small companies do not have absolute resources, there is only one way: to integrate resources.
Thinking four: how to integrate resources, the integration of what kind of resources?
From studying buyers to understand the real and potential needs of customers, to integrate with peers who can meet the needs of solutions, and to integrate resources in various ways of cooperation.
Thinking five, I would like to agree with my personal views of peers, colleagues for a deeper discussion on the direction of enterprise development, welcome to contact me.
